Skip to main contentAdAgeAnswersBetaYour Shortcut to Smarter InsightsLearn MoreTech Power ListChalice’s Tylynn Pettrey brought new ad tech to brands, including Hershey and DraftKingsTylynn Pettrey helped Chalice AI integrate large language models into audience scoring and ad targeting. (Contributed) AAByAd Age StaffMay 18, 2026 06:00 AM EDTFeatured StoriesCMO Survival GuideWhat CMOs should do in their first 100 days on the jobCMO tenure is the shortest in the C-suite—new CMOs need to make their early days count. Here is a guide to what they should prioritize in the first 100 days.APByAdrianne PasquarelliTech Power ListAI prompting for experts—13 Tech Power List winners share their strategiesAHByAsa HikenInfluencers & CreatorsCreator and influencer trends brand marketers need to know about right nowGFByGillian FollettOpinionWhy CMOs must become enterprise growth leadersRRByRaja Rajamannar