Trentino-based Smartness tech travel startup has just raised €47 million Series B, in a round including primary and secondary equity and debt, being the largest round completed for an Italian vertical SaaS company.
Smartness is a tech company that offers business-to-business (B2B) Software as a Service (SaaS), offering several products to hospitality businesses, to facilitate the digitalization and improve operational tasks.
For instance, Smartness software supports automation in several workflows within the industry, such as customer service, bureaucracy, day-to-day operations, online and offline, marketing campaign and management, accounting, among others.
The funding round was led by United Ventures and CDP Venture Capital, with collaboration from Partech, a previous investor partner in 2023, with €13 million Series A.
The 💜 of EU techThe latest rumblings from the EU tech scene, a story from our wise ol' founder Boris, and some questionable AI art. It's free, every week, in your inbox. Sign up now!This latest injection brings Smartness’s total funding to over €60 million. CEO and co-founder Luca Rodella told EU-Startups that while the company has already hit the €10 million revenue milestone, they have the ‘ingredients in place’ to scale toward €100 million and eventually become a €1 billion category leader.
