May 5 (UPI) -- Colombian singer Shakira drew an estimated 2 million people to a free concert on Copacabana beach, generating an estimated $160 million economic impact, according to data from the city government and municipal agencies.
The show, held Saturday in front of the Copacabana Palace hotel, was part of the third edition of the "Todo Mundo no Rio" program, an initiative led by the Rio city government to attract tourism and economic activity during May, traditionally a low season.
According to Riotur and the Municipal Secretariat of Economic Development, the event boosted sectors such as hospitality, food services, transportation and retail. The city deployed a comprehensive operation covering security, logistics and public services, with the Operations and Resilience Center running at full capacity.
Todo Mundo no Rio com @shakira : 2 milhões de pessoas. A Loba fez história no Rio. Pode espalhar porque é número oficial da @Prefeitura_Rio .
Fonte: Riotur
