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For many travelers, the process of planning their trips is a grueling slog through endless price comparisons and messy browser tabs. Increasingly, they are outsourcing the task to artificial intelligence.
About 91% of global travelers rely on AI travel planners, according to an annual survey of 11,000 global users by travel platform Klook.
Travelers use the technology for various reasons. Some turn to AI to figure out what they even want from the trip, and others to find the best possible deals that suit their needs, Klook’s research revealed.
