McDonald’s sales surge as struggling US consumers seek out value
Affordability has emerged as a top concern as economic uncertainty limits household budgets
Affordability has emerged as a top concern as economic uncertainty limits household budgets

Fast food group beat expectations but record US ground beef prices threaten margins

Fast-food hamburger chain uses promotions and value menu items to boost sales

Fast-food chain points to weaker inflation-adjusted incomes and sentiment among lower-income households

Cash-strapped consumers seek cheaper options as cost of living rises

Restaurants have raised prices to offset rising labour and ingredient costs, leading low-income customers to visit less often

Americans are increasingly eating at home as they fret about job security and stubbornly high prices