JEDDAH: Jeddah Superdome welcomed more than 1,000 athletes of all ages on Wednesday for a heart-pounding session which placed sports, fitness and wellness in the spotlight.
The Jeddah Fit Expo 2026 is taking place until Jan. 31 and visitors on the first day were treated to a heady environment filled with high-intensity energy and in which cutting-edge fitness trends met the inspirational spirit of sportsmanship.
More than 300 brands and over 200 exhibitors engaged in in-depth exchanges and interactions according to organizers, while jointly forging an event for the global sports and fitness industry.
Mohammed Al-Aidarous, from the event’s organizing committee, told Arab News the expo aimed to spread the culture of fitness as a daily lifestyle and sought to encourage best international expertise and practices, while empowering and developing local sports talents.
He said: “The sports and fitness industry is a rapidly growing sector globally. Especially in Saudi Arabia, there is an increasing focus on health and fitness among the general public. Consequently there is a growing demand for fitness-related products and services.”
