JEDDAH: The Perfume Expo at Jeddah Superdome has drawn large crowds since its opening as part of Jeddah Season, bringing together innovation and the rich heritage of perfumery for fragrance lovers and industry professionals alike.
The 11-day event features more than 90 local, regional, and international brands and features new launches, exclusive offers, and interactive experiences designed to highlight the artistry and heritage of perfumery.
Visitors can attend workshops, participate in discussion sessions with experts, and create personalized scents at the interactive fragrance lab until Oct. 26.
Bashayer, manager at Al-Graphy Company, said: “We organized the fragrance lab where visitors can choose three oils from a selection of 24 to create their own personalized perfumes. It’s a hands-on experience that allows them to learn about perfumery while crafting a scent that is uniquely theirs.”
Omar Slami, operations manager at Albait Alamarati LLoud, noted the strong turnout and customer engagement.
