The US food giant has been struck by a series of setbacks since the 2015 deal
The US food giant has been struck by a series of setbacks since the 2015 deal
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Chicago-based food group says it will split into two publicly traded companies through tax-free spin-off
Kraft Heinz’s fate is not an unfortunate misstep in brand management. It is a warning about where narrow capitalism leads.
The spinoff comes a decade after the two companies merged in efforts to boost growth.
A decade ago, Kraft Heinz joined in a massive merger that created one of the biggest food companies on the planet.
Investment guru who masterminded the deal says break-up won’t fix problems
Kraft Heinz had trouble distinguishing its products from cheaper store brands, such as Heinz ketchup costing $2.98 versus the…
Kraft Heinz Breaks Up Amid Little Appetite For Big Food Companies
