President Donald Trump is joining many Cracker Barrel fans in calling on the company to reverse course on its new logo.
"Cracker Barrel should go back to the old logo, admit a mistake based on customer response (the ultimate Poll), and manage the company better than ever before," Trump said in a Truth Social post on Tuesday, Aug. 26.
The restaurant chain faced backlash from some customers after unveiling a simplified logo on Aug. 19. While many social media users said the new logo erased the brand's old country feel, some conservatives suggested that the rebrand was rooted in politics.
Cracker Barrel responded to the controversy in a statement on Aug. 25, writing, in part, that "we could've done a better job sharing who we are and who we'll always be."
"While our logo and remodels may be making headlines, our bigger focus is still right where it belongs...in the kitchen and on your plate," the statement said.
