ByJosipa Majic Predin
ByJosipa Majic Predin,
Contributor.
The VC landscape is getting heated and expanding over AI, but another topic seems to be populating investment memos, GTM strategies and expansion plans. Tariffs, those seemingly boring policy tools, are redrawing the investment map across continents and deciding on winners versus losers in ways that would have seemed unthinkable just a few years ago.
The recently implemented U.S.–EU trade deal has fundamentally started changing the economic playing field. The average tariff on U.S. imports from the EU will surge from 1.2% in 2024 to 17.5%, according to investor advisory firm Capital Economics and reported by CBS News. That will reduce the EU's annual gross domestic product by 0.2%, the investment advisory firm forecast.







