Kellogg was founded in Battle Creek, Michigan, in 1906 after its founder accidentally figured out how to make flaked cereal while experimenting with granola.
Ferrero nears $3 billion deal for WK Kellogg
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Kellogg to be acquired by Nutella maker for $3.1 billion
Ferrero to acquire WK Kellogg for $3.1 billion - UPI.com
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Shares of Kellogg surged as much as 54% in post-market trading after the Wall Street Journal reported earlier on Wednesday that…
The breakfast cereal giant split off from its snacking unit in 2023.
Ferrero has agreed to buy WK Kellogg in a $ 3.1 billion deal, the companies announced Thursday.
The standalone cereal business WK Kellogg began trading in 2023.
A $3bn deal for the US firm could reportedly be finalised this week, combining the two big food firms.
Deal announced as cereal giant Kellogg struggles as consumer demand slows due to inflation.
