New features help creators, brand owners and businesses generate studio-quality content faster, powered by Invideo’s “Conversational Creation” workflow.
NEW YORK–(BUSINESS WIRE)–June 18, 2025–
Invideo, the AI video creation platform used by over 50 million people worldwide, today announced the launch of v4.0 – ‘AI Twins’ – a major leap in video creation that enables users to clone themselves or their products to generate high-quality video content in minutes. The launch builds on Invideo’s core mission to reinvent traditional editing with a faster, AI-first approach powered by Conversational Creation: a fully automated, end-to-end workflow that replaces conventional video tools with natural, text-based intuitive input for video creation and editing.
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“Invideo has grown to serve over 50 million users worldwide, with more than 8 million videos created every month – that’s 3 videos every second,” said Sanket Shah, founder and CEO of Invideo. “This kind of momentum only comes from solving real problems, and we’re pushing even further with v4.0 and AI Twins. Now anyone can scale their story, their presence, and their brand without the usual barriers of cameras, crews, or big budgets. It’s a breakthrough for creators and businesses alike.”







