Summer gives people an excuse to show off their latest hat, handbag or sandals – but a new must-have accessory is creating a different kind of buzz.
A bee revival kit, designed to help tired, floundering insects, is driving a craze that sees the public giving them a helping hand.
The £11.99 kit, right, consists of a keyring containing a syrup to ‘feed a bee in need’ – the exhausted creatures often seen struggling in the grass or on the pavement.
The firm behind the concept, Beevive, consists of Faye Whitley and Jacob Powell, who appeared on Dragons’ Den this year.
It was a hit with entrepreneur Deborah Meaden, who offered her support.
