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NFL 2026: As Team Values Soar, Can Anything Slow Them Down?
NFL team valuations have tripled since 2020 to an average of $9.34B. The bull case for NFL franchises is clear, but what keeps owners up at night?
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NFL 2026: As Team Values Soar, Can Anything Slow Them Down?
NFL team valuations have tripled since 2020 to an average of $9.34B. The bull case for NFL franchises is clear, but what keeps owners up at night?
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NFL 2026: Sunday Ticket Faces Legal Reckoning
A multibillion-dollar case over the NFL Sunday Ticket is before the 9th Circuit and the court's ruling could shake up how NFL games are watched.
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NFL 2026: The Price of Reaching America’s Monoculture
Advertisers will shell out more nearly $1.1 million for a half-minute of airtime in Sunday Night Football. It's worth every penny.
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NFL 2026: As Netflix Gets More Games, Will It Lose Any Magic?
Netflix is expanding its NFL package from two games to five this season. It remains to be seen how many more games massive streamers might add.
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NFL 2026: What’s Next for the NFL’s Investment Arm, 32 Equity?
The NFL's venture arm, 32 Equity, is considering a new fund with a deep-pocketed institutional partner that could usher in a new phase for the league.
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NFL 2026: The NFL Has a Big—and Lucrative—Opportunity in Japan
It’s been 21 years since the league last played in the East Asian nation. Will it re-open that market? Examining the NFL's international opportunity.