American football fever has hit Melbourne, with top bakers, bars and hotels celebrating Friday’s big NFL game at the MCG. Here’s where to get a taste of the action.

The latest chapter in the storied history of the MCG is about to unfold as the venue is transformed for Friday’s NFL match then changed back to AFL finals mode.

The NFL’s expedition to Melbourne is forecast to coincide with a 20 per cent spike in television purchases, Adobe data shows.