Shares hit a 52-week high of $169.89 on Aug. 24. They fell 3.78% the next day, after Target pulled a costume critics called racist.

Customers are boycotting the retailer yet again over a children’s costume that resembles blackface and minstrel imagery.

Retailer removes kid’s clown costume after people said it resembled a racist caricature used in minstrel shows

Target offensive Halloween costume 2026: Target removed a children's Halloween costume after severe criticism. The product resembled racist blackface and Jim Crow-era minstrel…

"As a company, we got this wrong, and we are deeply sorry," Target said in a Monday statement on X.

Target apologized Monday after pulling a Halloween costume from its stores that critics said evoked racist blackface and minstrel imagery.