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Morrisons pledges to slash prices as price war intensifies
Morrisons has pledged to match prices with its rivals on hundreds of products, as the debt-ridden grocer ramps up an emerging price war.
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independent.co.uk
Morrisons commits to price pledge against top supermarket rivals
The Bradford-based chain will be hoping its pricing strategy can help drive a recovery in its share of the UK grocery market.
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Supermarket giant vows ‘unbeatable prices’ on hundreds of groceries
It comes two years after the supermarket first launched a price match against hundreds of Aldi and Lidl products
