Centricity raises Rs 280 Cr in Series A led by SMBC Asia Rising Fund

Centricity raises Rs 280 Cr in Series A led by SMBC Asia Rising Fund

Centricity raised Rs 280 crore Series A led by SMBC Asia Rising Fund, managing Rs 15k crore AUM with 200% YoY growth. The open-architecture B2B2C platform signals institutional shift toward tech-first wealth advisory over traditional advisor-locked distribution models.