Wahoo takes on Garmin and Strava.

Wahoo is revamping its app to expand beyond its core cycling hardware to become a “connected training ecosystem.” And that means subscriptions. Under its new three-tier model, basic Wahoo device support is still free; $4.99/month adds performance analytics, insights, and training load tracking for self-guided athletes; and $17.99/month adds structured training guidance. [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/image-1.jpeg?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/3DP.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Activity-Details.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Athlete-Profiles.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/DTL.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Fitness-Score.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Mental-Capacity.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Training-Capacity.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Training-Intel.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Training-Trends.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Workout-Screen.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Workouts.png?quality=90&strip=all]

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