Posted Aug 12, 2026 at 12:00 PM UTCTWahoo takes on Garmin and Strava.Wahoo is revamping its app to expand beyond its core cycling hardware to become a “connected training ecosystem.” And that means subscriptions. Under its new three-tier model, basic Wahoo device support is still free; $4.99/month adds performance analytics, insights, and training load tracking for self-guided athletes; and $17.99/month adds structured training guidance.1/12I hope the app can calculate the drag coefficient of that moustache. Image: WahooFollow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Thomas RickerLoading commentsGetting the conversation ready...The Verge DailyA free daily digest of the news that matters most.Email (required)
Wahoo takes on Garmin and Strava.
Wahoo is revamping its app to expand beyond its core cycling hardware to become a “connected training ecosystem.” And that means subscriptions. Under its new three-tier model, basic Wahoo device support is still free; $4.99/month adds performance analytics, insights, and training load tracking for self-guided athletes; and $17.99/month adds structured training guidance. [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/image-1.jpeg?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/3DP.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Activity-Details.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Athlete-Profiles.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/DTL.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Fitness-Score.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Mental-Capacity.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Training-Capacity.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Training-Intel.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Training-Trends.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Workout-Screen.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Workouts.png?quality=90&strip=all]
