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From fast fashion to fast repairs: Clothing brands push in-store mending to draw GenZ
NEW YORK: Encouraging customers to mend worn clothes instead of buying new ones might seem like a self-defeating sales strategy. But in-store repairs and sewing workshops are becoming essential retail services for clothing brands as they try to appeal to young consumers who want to save money and the planet.
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apnews.com
From Uniqlo to Zara, clothing brands try to win over Gen Z with a needle and thread
Popular clothing retailers are offering in-store repairs and hosting sewing workshops as they try to appeal to young consumers looking to save money and the planet.
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De Uniqlo a Zara, las marcas de ropa intentan conquistar a la generación Z con aguja e hilo
NUEVA YORK (AP) — Animar a los clientes a remendar la ropa gastada en lugar de comprar prendas nuevas podría parecer una estrategia de ventas contraproducente.
