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'Sephora is coming to Israel!' Except it isn't

After splashy headlines heralded the beauty giant's arrival, Haaretz has learned that the deal is for a one-off shipment of Sephora Collection products. 'Didn't anyone ask themselves how this makes sense?' an industry source wondered

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haaretz.comStai leggendo5 g fa

'Sephora is coming to Israel!' Except it isn't

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domenica 9 agosto 2026·jpost.com
Sephora cosmetics retailer to open six store across Israel | The Jerusalem Post
According to Ynet, the chain will open six storefronts, including in the Azrieli mall in Tel Aviv and Malha in Jerusalem, and five "corner" stores within larger stores as its…
domenica 9 agosto 2026·ynetnews.com
Sephora to open in Israel for first time with 6 stores and 5 in-store boutiques
The beauty giant will initially open six stores and five shop-in-shop locations selling mainly Sephora Collection products, while brands including Huda Beauty, Charlotte Tilbury,…

'Sephora is coming to Israel!' Except it isn't

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'Sephora is coming to Israel!' Except it isn't

Timeline cronologica

Sephora cosmetics retailer to open six store across Israel | The Jerusalem Post

Sephora to open in Israel for first time with 6 stores and 5 in-store boutiques

Sephora products are coming to Israel — but Sephora stores aren’t

Sephora to open in Israel without Huda Beauty | Al Bawaba

Sephora cosmetics retailer to open six store across Israel | The Jerusalem Post

Sephora to reportedly enter Israeli market with private-label stores

'Sephora is coming to Israel!' Except it isn't

Sephora to open in Israel without Huda Beauty | Al Bawaba

Sephora products are coming to Israel — but Sephora stores aren’t