India set to overtake US in BRAVIA television sales in next 5-10 yrs: Sony Corporation global head Nezu Daisuke

Sony anticipates India will soon surpass the United States as its largest global television market. This growth is driven by strong demand for premium large-screen BRAVIA televisions. The company views India as a strategic market due to rising consumer preference for quality viewing. Sony is tailoring product development plans to meet specific Indian consumer preferences.

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