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Apple Underestimated Its Own Customers: AAPL CEO Tim Cook Blames 'Demand Forecast Issue' for Q4 Supply Bo

Apple underestimated its customers. Outgoing CEO Tim Cook blames a 'demand forecast issue' for Q4 supply bottlenecks despite record Q3 beat.

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Apple Underestimated Its Own Customers: AAPL CEO Tim Cook Blames 'Demand Forecast Issue' for Q4 Supply Bo

Apple Q3 $109.42B (+16%) but Q4 trails Wall Street due to iPhone/Mac supply gaps from demand forecast miss. Memory cost surge and chip scarcity limit supply when AI features sustain demand; infrastructure teams should budget procurement resilience for AI cycles.

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venerdì 31 luglio 2026·computerworld.com
Apple's Tim Cook era ends with a record $109B quarter
It was another record quarter for the outgoing CEO, while Apple says it didn't expect the demand it's now seeing.
venerdì 31 luglio 2026·tomsguide.com
'We reluctantly raised prices': Tim Cook weighs in on hikes as Apple reports $109 billion in revenue
Cook's swan song ends with record revenues despite some disappointments

Apple Underestimated Its Own Customers: AAPL CEO Tim Cook Blames 'Demand Forecast Issue' for Q4 Supply Bo

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Apple Underestimated Its Own Customers: AAPL CEO Tim Cook Blames 'Demand Forecast Issue' for Q4 Supply Bo

Timeline cronologica

Apple's Tim Cook era ends with a record $109B quarter

'We reluctantly raised prices': Tim Cook weighs in on hikes as Apple reports $109 billion in revenue

Apple disappoints with forecast dogged by supply chain struggles

Apple warns of supply issues despite 'strongest June quarter'

Apple Forecasts Slowing Growth Due To Chip Shortages

Apple Posts Record June Quarter, Warns Supply Constraints Are Coming

Apple tops estimates in CEO Cook's final quarter, but shares fall

Apple tops estimates in CEO Cook's final quarter, but shares fall

Apple stockpiles inventory as it braces for 'significant supply constraints' | TechCrunch

Apple disappoints with forecast dogged by supply chain struggles

Apple's stock slides as it blames supply chain constraints for its weak guidance - SiliconANGLE

Apple slides after chip shortages fuelled by high iPhone demand hurt sales forecast

Apple Posts Record June Quarter, Warns Supply Constraints Are Coming

Apple Stock Sinks as Much as 6% in After-Hours Trading, Wipes Out $390 Billion in an Hour: Jim Cramer Say

Apple shares fall despite record revenue as outlook disappoints

Apple revenue forecast lags Wall Street targets as iPhone maker struggles with supply chain

Apple Underestimated Its Own Customers: AAPL CEO Tim Cook Blames 'Demand Forecast Issue' for Q4 Supply Bo

Chip shortages could delay iPhones and Macs, Apple warns

Apple tumbles as supply chain snarls mar forecast in Cook's last earnings as CEO

Apple warns of supply issues despite 'strongest June quarter'

Apple’s stock slides on supply snags despite record iPhone sales

Tim Cook's last quarter as Apple CEO: record iPhone sales, stock still falls | Fortune

Apple shares drop 5% after component shortages drag down sales forecast

Apple set to lose almost $500 billion in value as shares hit by AI boom

Apple Forecasts Slowing Growth Due To Chip Shortages