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Omnicom CEO: ‘The marketplace hasn't seen what the cost of this AI is’
It's a notable line from the CEO of the world's largest ad holdco, delivered on the record, on a call meant to inform investors.
Raccontata da
digiday.com
Timeline cronologica
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How AI costs are quietly reshaping principal media deals
AI doesn’t have a price. Principal media is absorbing it anyway.
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Omnicom CEO: ‘The marketplace hasn't seen what the cost of this AI is’
It's a notable line from the CEO of the world's largest ad holdco, delivered on the record, on a call meant to inform investors.