European football governing body and Prime Minister Andy Burnham make feelings known after Fifa floats US$4.2 billion investment plan.

FIFA confirmed plans to raise $4.2 billion for a new entity controlling the nonprofit’s “commercial and event operations” at a $20 billion equity valuation.

July 28 : FIFA said on Tuesday it plans to create a $20 billion subsidiary to run the World Cup and its other events and will offer stakes of up to 20 per cent in it to external…

Mr Burnham has joined criticism of the proposal, writing the ‘World Cup is not a product’