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Cracker Barrel CEO steps down after rebrand cost company $94 million in one day
The company lost $94 million in one day last year after a disastrous rebrand sparked MAGA backlash
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forbes.com
Cracker Barrel CEO Steps Down Following Logo Redesign Backlash
Julie Felss Masino, Cracker Barrel’s CEO who oversaw a controversial, and abandoned, logo redesign that sparked a rebuke from President Donald Trump, will exit her post next month.
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apnews.com
Cracker Barrel CEO steps down a year after logo debacle
Cracker Barrel’s CEO is stepping down nearly a year after an attempted rebrand of the chain led to fierce customer backlash.
