‘The Odyssey’ fuels an IMAX boom with record box office, yet critics slam Nolan’s 70mm epic as elitist, accessible in only 41 cinemas worldwide.

IMAX CEO Rich Gelfond analyses "The Odyssey" success and why it's so expensive to create IMAX 70mm for movie theaters.

Christopher Nolan fans are desperate to see the director’s new epic in his favoured format