"The Odyssey."
Melinda Sue Gordon/Universal Pictures
Christopher Nolan's latest epic, "The Odyssey," had an opening weekend at the box office worthy of the gods.The movie, based on the centuries-old poem by Homer, took in the third-best domestic opening of the year with $124.5 million and $264.1 million globally.That's not a shock to most in the business. Not only does the movie feature a star-studded cast (Matt Damon, Anne Hathaway, Tom Holland, Robert Pattinson, and Zendaya), but it's helmed by an Oscar-winning director with a fan base of his own. Another reason for the film's success is IMAX, Nolan's preferred format for his work.For years, Nolan made it his mission to shoot portions of his films, from his Batman trilogy to his Oscar-winning "Oppenheimer," so that they are formatted for bigger screens. With "The Odyssey," he went a step further, pushing IMAX to build a quieter version of its noisy camera to shoot the entire movie."When he called me, I always try to make our organization do what he wants," IMAX CEO Rich Gelfond told Business Insider of Nolan on Monday. "My answer to all of his questions is, 'Let's try to make it happen.'"
IMAX GT Cinema in Guiyang, Guizhou Province of China; there are 800 IMAX screens in China.
