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Storia in 5 fonti
The real problem with the BBC’s licence fee ad
Unlike Argentina, the BBC went on the attack during the World Cup final on Sunday. During the half-time interval, a short, star-studded promotional film was aired. The film was a contemporary reimagining of a similar advert broadcast 40 years ago in which John Cleese props up a bar and bemoans the cost of the licence fee.
Confronto fonti
5 prospettive sulla stessa storiaTimeline cronologica
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mirror.co.uk
Romesh Ranganathan fronts iconic BBC ad 40 years after John Cleese campaign
The video involves 90 stars and aims to show the value of the BBC as licence fee sales fall and charter renewal looms
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inews.co.uk
The BBC's last ditch attempt to win back license fee payers with star-studded ad
Claudia Winkleman stars in 'what has the BBC ever done for me?' plea to win back licence fee payers
