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‘Biggest opportunity in combat sport’: Loren Mack joins Bare Knuckle Boxing
LOS ANGELES: Veteran sports executive Loren Mack has joined BKB: Bare Knuckle Boxing, the world’s largest organization for the combat sport, as chief marketing officer and executive vice president of strategy, as it continues its global expansion. Mack will oversee global brand strategy, audience and content growth, broadcast and streaming marketing, live-event-demand generation, and the marketing strategy supporting the organization’s sponsorship and partnership portfolio.
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forbes.com
Bare Knuckle Boxing Adds Loren Mack As New CMO And EVP Of Strategy
Loren Mack, a former PFL, ONE Championship and UFC executive, is BKB: Bare Knuckle Boxing's new Chief Marketing Officer and Executive Vice President of Strategy.
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independent.co.uk
PFL MMA executive makes switch to bare-knuckle boxing league BKB
Mack will join Bare Knuckle Boxing as Chief Marketing Officer and executive VP of strategy
