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OpenAI ads boss David Dugan on third-party measurement: ‘it’s a natural step’
Since OpenAI refusing to share chat data, as it goes against its principles, external proof may be the only way to win advertiser trust.
Raccontata da
digiday.com
Timeline cronologica
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OpenAI ads boss David Dugan on third-party measurement: ‘it’s a natural step’
Since OpenAI refusing to share chat data, as it goes against its principles, external proof may be the only way to win advertiser trust.
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‘There’s two ways to build these platforms’: OpenAI’s ads boss David Dugan on going the other way
OpenAI's ads chief David Dugan shares a glimpse of their ad playbook: move fast, share the build, defer the hard questions.