E100 struggles in India due to unconvincing economics, limited vehicle availability, and low consumer confidence in flex-fuel adoption.

India’s E100 push may trigger ₹50,000 crore auto industry investment, but flex-fuel vehicles are expected to remain niche despite heavy engineering costs.

E100 struggles in India due to unconvincing economics, limited vehicle availability, and low consumer confidence in flex-fuel adoption.

With the rollout of E85 fuel and policy changes to support mass flex-fuel deployment, the government is attempting something few large economies have tried—decarbonising road…