Peec AI is reportedly raising at a $200M valuation, double its price eight months ago, betting that GEO is becoming the new SEO for the AI era.

Berlin-based AI search startup Peec, which was founded in 2025, plans to raise around $10m, three sources tell Sifted.

Berlin-based marketing startup Peec AI is reportedly negotiating new funding at a $200M valuation to lead the booming generative engine optimisation market.

Peec AI is reportedly raising at a $200M valuation, double its price eight months ago, betting that GEO is becoming the new SEO for the AI era.