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Harvard Business Review Brings Back The World’s Dumbest Idea
HBR revives “maximizing shareholder value”—the dumbest idea in the world—treating customers as mere constraints. True value creation for customers, not metrics, wins long-term.
Raccontata da
forbes.com
Timeline cronologica
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Harvard Business Review Brings Back The World’s Dumbest Idea
HBR revives “maximizing shareholder value”—the dumbest idea in the world—treating customers as mere constraints. True value creation for customers, not metrics, wins long-term.
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Lest We Forget: Why Maximizing Shareholder Value Failed The First Time
MSV — the idea Jack Welch called 'the dumbest in the world' — failed spectacularly. It’s back in HBR. Why we must reject it and embrace true value creation for customers