BMW is bringing forward the sales start for the new i3 electric sedan, with a First Edition available to order in Europe before the model launches this fall.

BMW originally planned to open the order books for the new i3 in autumn. However, a media report suggests the carmaker has brought forward the launch of its

BMW had originally planned to open the order books for the all-electric 3 Series this fall. Customers had other ideas.

New i3 will be more affordable than its Mercedes rival, the new C-Class