IEM Cologne Major 2026 playoffs open to sold-out crowds at LANXESS Arena, but zero crypto sponsors are present, marking a stark shift from esports' 2021

The IEM Cologne Major 2026 features zero crypto sponsors as esports shifts to traditional betting money, signaling a broader retreat from blockchain

IEM Cologne Major 2026 drops playoff format details with a $1.25M prize pool and zero crypto integrations, while independent prediction markets hit $12.3M

The IEM Cologne Major 2026 playoffs begin with $1.25M on the line and zero crypto sponsors, highlighting the industry's retreat from esports since 2022.

IEM Cologne Major 2026 features a Poland vs. Germany matchup on June 21, with 32 teams competing for $1.25M and in-game sticker economies drawing crypto

Two M80 players will compete in the IEM Cologne Major 2026 showmatch as the event drops all crypto sponsors, signaling a shift in esports branding.

Zigtausende Gamer und Fans sind in dieser Woche in Köln. Dabei scheint E-Sport in der breiten Öffentlichkeit – anders als noch vor ein paar Jahren – kaum wahrgenommen zu werden.…

IEM Cologne Major 2026 playoffs open to sold-out crowds at LANXESS Arena, but zero crypto sponsors are present, marking a stark shift from esports' 2021

IEM Cologne Major 2026 returns to the LANXESS Arena with $1.25M in prizes and 50,000 fans, but not a single crypto sponsor. Here's what that means.