The 2026 World Cup seems to be an opportunity lost from a sports diplomacy and soft power perspective, says this academic.

Donald Trump thought he’d miss out on the chance to stride the globe’s biggest sporting stage, lamenting in 2018, when the US won the right to co-host this year’s World Cup…

The World Cup gets underway on Thursday evening but sport's greatest show could be overshadowed by the policital and social issues troubling organisers in the United States

It's a grotesque festival of consumerism and corruption, with echoes of the 1936 Olympics — and it's here

The 2026 World Cup seems to be an opportunity lost from a sports diplomacy and soft power perspective, says this academic.

Watched by billions, the World Cup is a perfect vehicle for showcasing one’s country, culture and values.