As the world’s biggest soccer tournament begins, World Cup fans are rushing to complete their Panini sticker albums and taking part in a decades-old tradition that has survived the digital era.

Fans and collectors are lighting up chat rooms and social media while also turning an iconic park into a trading battlefield

As the world’s biggest soccer tournament begins, World Cup fans are rushing to complete their Panini sticker albums and taking part in a decades-old tradition that has survived…