The likes of Christian Pulisic, Tyler Adams and Weston McKennie have the power to fill a void in the U.S. Will they seize the chance?

From television economics to sports betting and Gen Z fandom, here's why soccer never fully broke through in America, and why 2026 could be different.

The likes of Christian Pulisic, Tyler Adams and Weston McKennie have the power to fill a void in the U.S. Will they seize the chance?