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Instagram, Facebook Reels may soon work like TV shows

New ‘Series’ feature could help creators build sequels and story-driven videos

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AI · summaries

gulfnews.comStai leggendo1 mesi fa

Instagram, Facebook Reels may soon work like TV shows

Meta is testing 'Series' linking Instagram and Facebook Reels into episodic sequences to compete with TikTok and YouTube for viewer retention. Serialized formats reshape creator monetization strategies and signal Meta's shift toward streaming-like engagement economics.

originale

techcrunch.com1 mesi fa

Meta tests ‘Series’ for episodic Reels on Instagram and Facebook | TechCrunch

Meta told TechCrunch that it's considering ways to monetize the new feature, but didn't share specifics on what that could look like.

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newsbytesapp.com1 mesi fa

Meta tests new feature that groups reels into a series

Meta is testing Series for Reels, grouping episodic content into organized collections via profile tabs to boost long-term engagement. The move mirrors TikTok's paywall model and signals a strategic pivot from isolated views toward structured retention.

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eluniversal.com.mx1 mesi fa

¡Ya podrás ver series en Facebook e Instagram! Así es la nueva experiencia de Meta

Meta prueba series en Reels para Facebook e Instagram, con nuevas pestañas en perfiles de creadores y opciones de monetización en evaluación. El feature aumenta engagement y time-spent en plataforma, mejorando retención de usuarios e ingresos via ads integrado en contenido serializado.

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Timeline cronologica

martedì 2 giugno 2026·techcrunch.com
Meta tests ‘Series’ for episodic Reels on Instagram and Facebook | TechCrunch
Meta told TechCrunch that it's considering ways to monetize the new feature, but didn't share specifics on what that could look like.
martedì 2 giugno 2026·eluniversal.com.mx
¡Ya podrás ver series en Facebook e Instagram! Así es la nueva experiencia de Meta
Conoce la nueva experiencia en la que está trabajando Meta para que los usuarios puedan ver contenido serializado en Facebook e Instagram
martedì 2 giugno 2026·gulfnews.com
Instagram, Facebook Reels may soon work like TV shows
New ‘Series’ feature could help creators build sequels and story-driven videos
mercoledì 3 giugno 2026·newsbytesapp.com
Meta tests new feature that groups reels into a series
Meta is testing a new Series feature on Instagram and Facebook, enabling creators to group videos into episodes, fostering longer viewing sessions and repeat audience engagement.