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‘Tank Day’ backlash wipes RM22m off Starbucks Korea weekly sales

SEOUL, May 27 — Starbucks Korea’s sales have taken a sharp hit after backlash over a promotional campaign accused of mocking one of South Korea’s darkest chapters in modern...

Raccontata daindependent.co.ukaljazeera.comfrance24.combenzinga.comhindustantimes.comkoreaherald.comenglish.hani.co.krmalaymail.comnbcnews.comkoreajoongangdaily.joins.comkoreatimes.co.krhani.co.kr

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6 prospettive sulla stessa storia
AI · summaries
malaymail.comStai leggendo1 mesi fa

‘Tank Day’ backlash wipes RM22m off Starbucks Korea weekly sales

SEOUL, May 27 — Starbucks Korea’s sales have taken a sharp hit after backlash over a promotional campaign accused of mocking one of South Korea’s darkest chapters in modern...

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Timeline cronologica

  1. martedì 26 maggio 2026·independent.co.uk

    Starbucks Korea suffers sales slump after backlash over marketing campaign

    Controversial ‘Tank Day’ campaign evoked a 1980 military crackdown on pro-democracy protesters

  2. martedì 26 maggio 2026·aljazeera.com

    Starbucks’ Korean sales fall after backlash to ‘Tank Day’ ad campaign

    Coffee chain has seen 'very significant' drop in sales after campaign that evoked crackdown, local operator says.

koreajoongangdaily.joins.com
1 mesi fa

Starbucks Korea weekly sales sink 8 billion won in wake of 'Tank Day' controversy

Starbucks Korea’s weekly payment volume dropped by more than 8 billion won ($5.3 million) in the week following controversy over its “Tank Day” event, data showed Wednesday.

Leggi questa versione → originale
benzinga.com1 mesi fa

Starbucks Korea Is Seeing Sales Drop After A Controversial 'Tank Day' Marketing Campaign Sparked Politica

Starbucks Korea faces backlash and sales decline over controversial ‘Tank Day' campaign tied to Gwangju Uprising.

Leggi questa versione → originale
independent.co.uk1 mesi fa

Starbucks Korea suffers sales slump after backlash over marketing campaign

Controversial ‘Tank Day’ campaign evoked a 1980 military crackdown on pro-democracy protesters

Leggi questa versione → originale
aljazeera.com1 mesi fa

Starbucks’ Korean sales fall after backlash to ‘Tank Day’ ad campaign

Coffee chain has seen 'very significant' drop in sales after campaign that evoked crackdown, local operator says.

Leggi questa versione → originale
hani.co.kr1 mesi fa

Starbucks Korea sees 26% dropoff in weekly sales following ‘Tank Day’ debacle

Figures show transactions falling by over 8 billion won (US$5.3 million) and app downloads declining

Leggi questa versione → originale
  • martedì 26 maggio 2026·france24.com

    Starbucks Korea reveals series of mishaps leading to 'Tank Day' campaign

    Starbucks Korea revealed on Tuesday a series of mishaps leading to its heavily criticised "Tank Day" promotion, including the use of AI to develop the campaign, which it said…

  • martedì 26 maggio 2026·benzinga.com

    Starbucks Korea Is Seeing Sales Drop After A Controversial 'Tank Day' Marketing Campaign Sparked Politica

    Starbucks Korea faces backlash and sales decline over controversial ‘Tank Day' campaign tied to Gwangju Uprising.

  • martedì 26 maggio 2026·hindustantimes.com

    South Korean Starbucks boss apologises for ad campaign that evoked massacre

    The coffee chain sparked public outrage when it attempted to promote a large size of tumbler it calls a “tank” by declaring May 18 to be “Tank Day.” | World News

  • martedì 26 maggio 2026·koreaherald.com

    Starbucks Korea offers full refunds for prepaid cards amid boycott backlash

    Starbucks Korea on Tuesday said it will temporarily allow those with Starbucks’ prepaid cards to get full refunds regardless of the amount in the wake of its co

  • martedì 26 maggio 2026·independent.co.uk

    Starbucks Korea apologises for ‘Tank Day’ marketing campaign after sales fall

    Stay up to date with notifications from The IndependentNotifications can be managed in browser preferences.Jump to contentThank you for registeringPlease refresh the page or…

  • martedì 26 maggio 2026·english.hani.co.kr

    Fallout of Starbucks ‘Tank Day’ fiasco continues to snowball

    Police are currently fielding multiple criminal complaints against not only executives associated with Starbucks and Shinsegae, but political figures as well

  • martedì 26 maggio 2026·malaymail.com

    Starbucks Korea boss apologises after AI-generated ‘Tank Day’ campaign triggers national fury

    SEOUL, May 26 — Starbucks Korea revealed on Tuesday a series of mishaps leading to its heavily criticised “Tank Day” promotion, including the use of AI to develop the...

  • martedì 26 maggio 2026·france24.com

    Business - Starbucks in South Korea sees 'very significant drop in sales' amid controversy

    Retail tycoon Chung Yong-jin, chairman of the Shinsegae Group which owns Starbucks Korea, issued a second apology in two weeks on Tuesday as the public outcry over the coffee…

  • martedì 26 maggio 2026·nbcnews.com

    Starbucks struggles to quell outrage over ‘Tank Day’ ad campaign that evoked massacre in South Korea

    The coffee chain drew backlash with a marketing campaign for a drink tumbler that is widely perceived as mocking those who died for South Korea’s pro-democracy movement.

  • martedì 26 maggio 2026·france24.com

    Starbucks faces South Korean backlash following campaign echoing 1987 massacre

    It's a scandal that just won't go away for Starbucks in South Korea. The chairman of the coffee chain's local corporate majority owner was compelled to issue a second public…

  • mercoledì 27 maggio 2026·koreajoongangdaily.joins.com

    Starbucks Korea weekly sales sink 8 billion won in wake of 'Tank Day' controversy

    Starbucks Korea’s weekly payment volume dropped by more than 8 billion won ($5.3 million) in the week following controversy over its “Tank Day” event, data showed Wednesday.

  • mercoledì 27 maggio 2026·koreatimes.co.kr

    Starbucks Korea payments drop 26% after controversial promotion sparks backlash - The Korea Times

    Payments at Starbucks Korea plunged more than 26 percent in just one week, industry data showed Wednesday, after a controversial promotional event...

  • mercoledì 27 maggio 2026·malaymail.com

    ‘Tank Day’ backlash wipes RM22m off Starbucks Korea weekly sales

    SEOUL, May 27 — Starbucks Korea’s sales have taken a sharp hit after backlash over a promotional campaign accused of mocking one of South Korea’s darkest chapters in modern...

  • mercoledì 27 maggio 2026·koreaherald.com

    Starbucks Korea’s ‘Tank Day’ fiasco explained in 2 minutes

    Starbucks Korea is facing one of the biggest crises in its history after a marketing campaign triggered accusations that it mocked South Korea’s historic democr

  • mercoledì 27 maggio 2026·koreatimes.co.kr

    Starbucks fiasco puts Shinsegae under financial strain - The Korea Times

    Starbucks Korea’s recent marketing blunder, seen as mocking the country’s democracy movements of the 1980s and leading to widespread public outrage...

  • mercoledì 27 maggio 2026·koreatimes.co.kr

    Koreans in US send protest emails to Starbucks HQ over ‘Tank Day' - The Korea Times

    SEATTLE — Koreans in the United States are turning up pressure on Starbucks headquarters in Seattle over the company’s “Tank Day” controversy, argu...

  • giovedì 28 maggio 2026·hani.co.kr

    Starbucks Korea sees 26% dropoff in weekly sales following ‘Tank Day’ debacle

    Figures show transactions falling by over 8 billion won (US$5.3 million) and app downloads declining

  • venerdì 29 maggio 2026·koreajoongangdaily.joins.com

    Starbucks competitors climb in sales in wake of 'Tank Day' debacle

    Starbucks Korea's local competitors recorded measurable gains in the two weeks following the company's botched "Tank Day" marketing campaign as the coffee chain lost sales and app…