"Grand Theft Auto 6" does not yet have an announced price, and Take-Two Interactive CEO Strauss Zelnick has revealed why.

Strauss Zelnick says Rockstar's worlds are built "building by building, street by street" with no generative AI, as GTA 6 targets a November 2026 launch.

"Grand Theft Auto 6" does not yet have an announced price, and Take-Two Interactive CEO Strauss Zelnick has revealed why.