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Digiday+ Research: Marketers optimize GEO strategies amid the effects of zero-click search
While AI-generated search results are still relatively new compared to traditional search results, marketers are deeply feeling the effects.
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digiday.com
Digiday+ Research: Marketers optimize GEO strategies amid the effects of zero-click search
While AI-generated search results are still relatively new compared to traditional search results, marketers are deeply feeling the effects.
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modernretail.co
Modern Retail+ Research: Marketers’ AI use rises, but tech skills stall
Modern Retail research found that marketers’ adoption of AI technology has risen significantly since 2022.