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OpenAI makes ChatGPT ads easier for ecommerce brands
OpenAI is adding product feed tools that let ecommerce brands generate ChatGPT ads from catalogues, rather than build campaigns item by item.
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digiday.com
OpenAI makes it easier to run shopping ads in ChatGPT
OpenAI has made it easier for e-commerce brands to run ads on ChatGPT BY automating product ads, tapping existing catalogue infrastructure.
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Ad tech is lining up behind OpenAI (it’s been here before)
Right now, OpenAI needs ad tech. Especially as the platform is building out its entire ads proposition. But ad tech knows it won’t always.
