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Fast food brands roast McDonald's after CEO burger tasting mishap
After McDonald's posted a widely mocked video of its CEO, competitors took to social media with videos, jokes and unrelated fights.
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usatoday.com
How the Big Arch stacks up against other McDonald's burger favorites
You've seen McDonald's CEO awkwardly taste the new Big Arch burger. Here's how it compares to other favorites.
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Big Arch kicks off new big-ticket burger war among fast-food chains
After McDonald's Big Arch arrived, its CEO ate on in a video. Burger King and Wendy's dropped videos of their execs eating their burgers.
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fortune.com
McDonald’s CEO’s viral burger taste test has a silver lining | Fortune
McDonald’s CEO Chris Kempczinski’s taste test turned into a viral meme war that shows how risky the CEO-influencer model has become.
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Fast food brands roast McDonald's after CEO burger tasting mishap
After McDonald's posted a widely mocked video of its CEO, competitors took to social media with videos, jokes and unrelated fights.
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Burgers aside, the internet wants more CEOs to try their own products
The internet isn't ready to squash the CEO beef quite yet.