“For Taylor Swift to harness the power of the movie theater ... is really a stroke of genius,” said Paul Dergarabedian, the senior media analyst for Comscore.

"The Official Release Party of a Showgirl," in theaters Friday, makes an event out of Taylor Swift's album "The Life of a Showgirl" with her personal insights.

Taylor Swift's "The Life of a Showgirl" album movie generated an estimated $33 million domestically.