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Palestinian food company sees sales soar as UK consumers show solidarity
LONDON: A Palestinian food company says it believes a 50 percent increase in sales in the UK is due to customers showing solidarity with people in the West Bank and Gaza. Zaytoun had revenues of £3.2 million ($4.289 million) in 2024, driven by sales of its extra virgin olive oil and medjool dates, as well as almonds and giant couscous. Meaning olive in Arabic, Zaytoun is a fair trade enterprise looking to help Palestinian agricultural communities. It launched in 2004 and sales have steadily risen, with 500 milliliter bottles of its oil selling for around £15 in the UK.
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theguardian.com
Palestinian food brand says UK sales up 50% as shoppers show solidarity
Zaytoun’s olive oil and dates provide a tangible way to help Palestinians, says the business’s managing director
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arabnews.com
Palestinian food company sees sales soar as UK consumers show solidarity
LONDON: A Palestinian food company says it believes a 50 percent increase in sales in the UK is due to customers showing solidarity with people in the West Bank and Gaza. Zaytoun…