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Arc’teryx fireworks display in Tibet prompts environmental outcry
Outdoor brand says the Rising Dragon promotional event was out of line with its values after public criticism
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scmp.com
Massive fireworks show for Tibet ad stunt sparks blowback over environment fears
Apparel brand Arc’teryx apologises after publicity stunt with artist Cai Guo-qiang prompts probe amid criticism over environmental impact.
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Massive fireworks show in Himalayas in China triggers blowback
Publicity stunt in Tibet by apparel brand Arc'teryx and artist Cai Guo-qiang under investigation as critics slam possible damage to plateau.
