Google-owned YouTube TV said Fox is asking for payments "far higher" than competitors.

Google-owned YouTube TV said Fox is asking for payments "far higher" than competitors.

Google warned that broadcasts of Fox channels will be pulled from its YouTube TV service if the two sides can't reach a deal on carriage price.

If Google and Fox do not reach a new agreement by 5 p.m. on Aug. 27, YouTube TV said all Fox content would become unavailable.

Google's YouTube and Fox are in a standoff over a new distribution deal, and the clock is ticking with football season starting.

YouTube subscribers won't miss Fox football games and other content after Google announced a short-term extension instead of a blackout on Wednesday.